Garden courtyard wedding reception under string lights
How it works

The work you already do. Rewarded at every step.

Every photographer does these eight things. GoPhotoCRM adds the automation, the branding and the payoff to each one, written in your voice and approved by you.

Captured by our founder, John Crozier
Eight steps

From the first inquiry to the next one.

Each step builds on the last: a fast reply books the call, a calm wedding day earns the review, and a delivered gallery turns vendors into referrers.

01 · A couple inquires

A reply in under a minute

Your contact form lives on your own website. Every inquiry gets an instant reply and follow-ups by text and email, in your voice, even while you're shooting a wedding. Running ads? Send them to a landing page made to match your brand.

Instant date check by text: coming soon

  • Your contact form lives on your own website, styled in your brand.
  • Running ads? Send paid traffic to a wedding landing page built to convert (one goal, one form), created automatically to match your brand.
  • Every new inquiry gets a reply in under a minute, by email and text, in your voice.
  • Follow-ups go out by themselves until the couple books a call or says no.
  • Every inquiry lands in your pipeline, so nothing slips through on a wedding weekend.

You get: the first reply, every time.

Black and white photo of a father lifting the bride's veil at the ceremony
02 · Book a meeting

No back and forth

They pick a time on your calendar, and a short warm-up series goes out before you meet so they arrive ready to book.

Consult warm-up: coming soon

  • Couples pick a time on your calendar from the reply. No back and forth.
  • A short warm-up series (your story, what to expect) is on its way.

You get: warmer consults.

Wedding reception table with a hand-lettered menu and place setting
03 · Ready to book

Contract and invoice, already branded

Your contract and invoice are set up in your brand before your first client signs, with e-signatures and credit card payments built in.

  • Your wedding contract, set up with your details and signed online (e-signatures built in) by both partners.
  • Couples pay the retainer and payments by credit card, right from the invoice.
  • Invoices carry your logo, colours and fonts, with your retainer built in.
  • Packages, retainers and gallery sales all live in GoHighLevel invoices, in one place.

You get: paid without the paperwork.

See your branded documents

Groom in a navy dress uniform walking with his bride after the ceremony
04 · Ready to plan

Timelines and contact sheets

Plan the timeline, link vendors and locations, then share day-of timelines and contact sheets with your team and the wedding party, branded to your business.

  • One page per wedding in Wedding Central: the couple, vendors, venue and every location.
  • A timeline built around the day's sunset and golden hour.
  • Day-of timelines and contact sheets as a printed sheet or a live phone link, in your brand.

You get: a calm wedding day.

See Wedding Central

Garden courtyard wedding reception under string lights
05 · Ready to deliver

One upload, months of posts

Upload your favourites and around 20 posts per wedding are planned for your social accounts: highlights, a featured post for each vendor (tagged), and every anniversary for years. Written by AI in your voice.

  • Sneak peek, gallery and vendor gallery emails go out for you with the right links.
  • Upload your favourites once and the posts are planned: highlights, vendor features, anniversaries.
  • Vendors get their images, which is how venues and planners start recommending you.

You get: about 300 posts a year from 15 weddings (our estimate).

See social posts

Black and white photo of a bride with her veil in a church
06 · Ready to blog

SEO blog posts from a quick interview

Answer a few questions out loud and AI writes an SEO-ready post in your voice, full of links to the venue and vendors, ready to paste into your website.

  • Answer a few questions about the day out loud, or type them.
  • An SEO-ready post comes back in your voice, with the venue and every vendor linked.
  • A checklist makes sure the keyword, alt text and links are all there before you post.

You get: a blog post for every wedding.

See the blog interview

Bride and groom kissing in a long tunnel, wedding photo by John Crozier
07 · Ready for reviews

The review ask, well timed

Sent after the gallery is delivered, to both partners, by text and email, with a few gentle follow-ups until they click.

Coming soon

  • The ask goes out after the full gallery is delivered, when couples are happiest to help.
  • Both partners are asked, by email and text, with your Google review link.
  • A few gentle follow-ups stop as soon as they click.

You get: more Google reviews.

See reviews & referrals

Couple kissing between rows of trees under a deep blue sky
08 · Ready to ask for favours

Referrals and link love

A referral page for every couple to share with engaged friends, a link-back ask for every vendor, and a monitor that shows who links to you.

Referral pages: coming soon

  • Every couple gets a referral page to share with engaged friends.
  • Every vendor gets a thank-you with their images and a friendly ask for a link back.
  • GoPhotoSEO checks who links to you and shows the links you've won.

You get: couples and vendors sending you work.

See GoPhotoSEO

Black and white photo of a wedding couple on the beach
All wedding photos captured by our founder, John Crozier
The compounding part

Every wedding you shoot fills your pipeline.

No promises about numbers. Just the work each wedding sets in motion, from one photo upload and a five-minute interview. Couples, their friends, every vendor and Google hear about you again and again, for years after the day.

Couple kissing between rows of trees under a deep blue skyCaptured by our founder, John Crozier
Before the day
  • Contract + invoices
    In your brand, signed and paid online
  • 1 vendor list from the planner
    One click asks them for the whole team
  • Timeline + day-of sheet + live link
    Built around golden hour, for your team and the wedding party
The week after
  • Sneak peek email
    To both of them, with the link
Gallery delivery
  • Gallery email
    To both partners
  • A gallery email to every vendor
    Their images and a thank-you (about 8 vendors a wedding)
  • 1 SEO blog post
    From a 5-minute spoken interview, every vendor linked
  • A link-back ask to every vendor
    Plus one nudge if no link appears in 2 weeks
The weeks that follow
  • Around 20 social posts
    Highlights tagging the couple, a feature tagging each vendor
  • Review asks to both partners Coming soon
    3 emails + 2 texts each, stopping as soon as they click
  • A referral page Coming soon
    For the couple to share with engaged friends
Every year after
  • An anniversary post
    Each year, with a photo from their day, tagging them
  • An anniversary email
    Years 1 to 10, with that year's photo
  • The next session Coming soon
    Maternity, newborn and family, as their life moves on

And it adds up, year after year.

Each year's weddings keep posting on their anniversaries, so the social calendar grows on its own while every past couple and vendor keeps hearing from you.

Weddings shot so farSocial posts that yearVendor emails that yearCouples you're still in touch with
Year 115~300~24015
Year 230~315 (incl. 15 anniversaries)~24030
Year 345~330 (incl. 30 anniversaries)~24045
Year 575~360 (incl. 60 anniversaries)~24075

Our estimate for 15 weddings a year, about 8 vendors and 20 posts each. Vendor emails = a gallery email and a link-back ask per vendor. Your numbers will differ.

Black and white photo of a wedding couple on the beach

Shoot the weddings.
We'll do the work that books them.

Book a demo call